What’s going on at Victoria’s Secret? Security incident shuts down site.

Time to go to the mall, I guess.
 By 
Tim Marcin
 on 
victoria's secret storefront
VS's website is down. You might need to go to a store. Credit: Kevin Carter/Getty Image

Victoria's Secret seems to have suffered a major online security incident. The retailer's website was down on Thursday — showing only an apologetic message to customers — leaving would-be shoppers scrambling.

It appears the security incident began in the evening hours, eastern U.S. time, on Wednesday. Reuters reported at that time the company had taken down its website's functionality as well as some unspecified in-store capabilities.

Visitors to the Victoria's Secret online store are instead greeting with a statement from the company. It reads:

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"Valued customer, we identified and are taking steps to address a security incident. We have taken down our website and some in store services as a precaution. Our team is working around the clock to fully restore operations. We appreciate your patience during this process. In the meantime, our Victoria’s Secret and PINK stores remain open and we look forward to serving you."

Right now, we know precious little else about the security incident. Bloomberg reported, citing an internal memo it obtained, that Hillary Super, Victoria's Secret CEO, told employees that "recovery is going to take awhile."

If you're looking to make a Victoria's Secret purchase in the meantime, then you might need to put down your phone and drive to the mall.

close-up of man's face
Tim Marcin
Associate Editor, Culture

Tim Marcin is an Associate Editor on the culture team at Mashable, where he mostly digs into the weird parts of the internet. You'll also see some coverage of memes, tech, sports, trends, and the occasional hot take. You can find him on Bluesky (sometimes), Instagram (infrequently), or eating Buffalo wings (as often as possible).


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